Once producers of high-energy festivals packed with music, people, and non-stop stimulation, we began to notice a shift. The same people who once thrived on the buzz of back-to-back sets and late-night dancing started craving something slower. More intentional. More felt. They didn’t just want to escape – they wanted to savour. To sink into long, sun-drenched afternoons. To taste the wine, not just drink it. To feel the golden light of the countryside on their skin. To swap chaos for connection, and burnout for balance.
